Work Freely. Disclose Nothing.
Keepiit is the privacy workspace for the AI era, built for the professions where a client’s details can never leave the room.
The basics
What is PII?
Personally Identifiable Information, or PII, is any information that can identify a real person.
Some of it identifies someone outright: a full name, an ID number, an email address, a case or patient number.
Most of it doesn’t. A birth date on its own tells you nothing. Neither does a postal code, a job title, or the date of a hearing. Put three of them in the same paragraph and you usually have one person. This is what makes PII hard to remove. It isn’t a list of sensitive words. It’s whatever combination lets someone work out who the document is about.
Privacy laws treat it the same way. GDPR and HIPAA hold the holder of the document responsible for all of it, not just for the obvious fields.
Professional work runs on documents like this. In law, medicine, finance, insurance and more, PII is in almost every one of them. A referral letter can hold a name, a diagnosis and an insurance number in one sentence. A due diligence file can lay out a client’s entire financial history.
Patient John Miller, born 12 Mar 1984, was seen at St. Mary’s Clinic in Vienna and asked that the invoice go to j.miller@mail.com.
- John MillerPerson
- 12 Mar 1984Date
- St. Mary’s ClinicOrganization
- ViennaLocation
- j.miller@mail.comEmail
Where the industry stands
AI is already part of the work
AI use has grown to the point where it’s no longer separate from the job. It reviews the contract, weighs the diagnosis, checks the numbers, and hands back an answer a professional signs off on.
0%
of doctors use AI in their practice. In 2023 it was 38%.
0%
of legal professionals use generative AI at work, more than double the year before.
0%
of tax professionals who use generative AI use it at least weekly. A third of them, several times a day.
This is not a trial run anymore. It’s how the work gets done.
The catch
Sensitive data goes with it
An AI tool can’t review a document it hasn’t been given. To get the file summarised, the file has to be uploaded. To get the answer, the document has to be sent.
And it is sent to a company. The AI provider is a third party, and it relies on third parties of its own, so the confidentiality of the document now rests on their data security rather than on the firm’s own.
That is a disclosure. For a lawyer it’s privileged material, and privilege depends on who has seen it. For a doctor it’s protected health information, which cannot go to an outside company without an agreement in place. For an accountant it’s client information covered by a rule they’re personally bound to. The obligation doesn’t change because the recipient is a model instead of a person.
Nothing here requires a breach, a hacker or bad intent. The tool works exactly as intended. The document just ends up in the hands of a company the client never agreed to, kept for a length of time nobody chose, read by whoever has access on the other side.
77%
of employees paste company data into AI tools. 82% of them do it from a personal account.
43%
of firms have no AI policy at all.
What firms do about it
The two usual answers
Faced with that, most organisations land on one of two policies.
Ban the use of AI.
No client files in AI, full stop. The confidentiality problem disappears, and so does the pace. Competitors are not waiting. They are turning the first draft around in an afternoon and pricing accordingly. A ban also rarely holds. Individual use already runs well ahead of official policy, so the result is usually not zero use. It is use nobody can see, on a personal laptop, with no record of what was sent.
Allow it, under rules.
AI is permitted, on the condition that identifying details come out of the document before it goes anywhere. On paper this works. In practice it puts the whole obligation on whoever happens to be holding the file, and there is no realistic way to supervise it. AI is not a system anyone logs into. It is a browser tab, a phone, a personal laptop at home on a Sunday, and it sits in every tool people already use. Nobody sees the document at the moment it is pasted. And the rule quietly assumes someone will read every line and catch every identifier, perfectly, every time. That holds on a two-page letter. It does not hold on a sixty-page agreement, a folder of forty scans, or a Tuesday afternoon before a deadline. The step is manual and unbillable, which makes it the first thing to go when time is short.
Keepiit
There is a better, third option
Keepiit is a private workspace for confidential work. Redact, draft, ask any leading model, and more, without the sensitive data ever leaving the machine. Detection runs locally, on a lightweight engine built and specifically trained for the job. Nothing is uploaded for processing, and no server holds a copy, because there is no server in the path. That is not a policy about how data is handled. It is a description of where the software runs.
Redaction Studio
Detects and removes PII across full documents, and takes custom instructions for a single matter: a specific term to always remove, or a whole category to look for, described in a word. Runs offline, at the length of documents the work actually involves, and produces a record of what was removed.
referral_letter.pdf
Patient Anna Keller[PERSON:0001], born 03 Jun 1979[DATE:0001], reached at +43 660 231 8744[PHONE:0001], insurance no. K-2214[ID:0001], treated in Vienna[LOCATION:0001].
5 identifiers replaced · record saved
Secure AI Assistant
Access to leading AI models without the sensitive material going with the question. Identifying details are replaced before the request leaves, so the model still receives a coherent document and returns a usable answer. The real details are restored in the response locally. The provider never holds them.
the question
Summarise the file for John Miller, case 4821.
what the provider sees
Summarise the file for Person A, case Ref 1.
the answer, restored locally
Summary for John Miller: the case …
Smart Drafter
Start from a blank template and let your favorite model fill it in a live conversation: the model asks what it needs, and each answer shapes the draft. Keepiit will make sure to keep anything sensitive in those answers in-house.
the draft
Draft complete
Document utilities
The small jobs that usually send a confidential file to some unvetted free converter, or into an AI tool, are built into Keepiit. Stripping the metadata out of a document and turning a scanned PDF into editable text happen locally, on the same machine the file never left.
contract_final.docx
scan_014.pdf
The parties agree that the terms set out in section 4…
editable text
Let’s start keepiing
your data private
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